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THE PROGRAMS:
360 degree creative, 361 degree ideation
A Career in Graphic Design at Delhi or Bristol
England
NiA now has an affiliation with the UWE,
University of West England, Bristol.
This allows our students to transfer their credits
after completing either their foundation or 3
years diploma at NiA and proceed to UWE and
get a recognized degree. Travel to, stay and cost
of study at UWE are not included in NiA fees.
Curriculum at NiA
The program is divided in three parts: First two
years are devoted to the Foundation Program
and then the next four semesters consist of a
Specialization Study. Although based on
international standards, the Institute Design
department offers only two specialization
options at the present moment.
- Foundation Diploma in Design is awarded
after completion of two years.
- Graduate Diploma in Design is awarded
after completion of next one year - 3rd year.
- 3 Years - Graduate Diploma in Design (GDD)
After GDD, you may take direct entry in 4th Year
at Bristol University in Graphic Design or take
placement from NiA. You may continue for the
fourth year at NiA its self and take the Advanced
Diploma in Design.
The communication design is one of the largest
growing segments in the graphic design and
media industry today. A communication designer
works in the ambit of advertising, starting from a
visualizer and going on to become an agency
head. Many opportunities arise in the areas of
publication houses, design studios, film and
media houses, etc. NiA trains their students to be
more than adequately trained for all these
design applications.
While polytechnics and computer design schools
provide a basic skill, we provide a comprehensive
training utilizing intellectual as well as acquired
skills, catering to the specific needs of the
communication design industry today.
The requirement of this industry changes with
growing technology, and we at NiA realize the
potential and equip our students to handle the
constant endeavor of change.
Personal Pre Requisites:
A creatively inclined mind and good drawing skill
form the foundation of this career. Students
must train in drawing at school level to get
admission to the institute. However further
drawing training is provided during the four
years study.
A Word of Caution:
It is a demanding training program and career,
where there are NO short cuts. Even to pass the
basic program, extensive work in needed which
is personal training based and involves hours of
painstaking labor.
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Advantages:
Fast growth, high profile and good remuneration
is sure for the talented and willing worker.
Fee:
An all-inclusive fee for the Design Programs
applicable for sessions starting in 2011 is Rs.
2,07,000/-* per year plus applicable local taxes.
Please ask for a fee plan. Fee once paid is non
refundable.
Students are provided a Laptop computer
complimentary in the second year.
Eligibility:
Candidates must apply through our selection
procedure to secure admission.
Class XII pass by CBSE, ICSE or any Indian State
Education Board.
UK 'A' levels or equivalent.
Selection Procedure:
A written creative test is conducted at Institute
premises. Students are requested to carry art
and drawing material, colors and crayons etc. NiA
will supply examination, drawing and test sheets.
All applying candidates must appear for an
interview with a member of the Admissions
Committee or Director of the Program.
Evaluation:
You must complete each level of course before
proceeding to the next. Students must complete
minimum required credits with a grade of C or
higher in each course for award of the Diploma.
There are some compulsory projects failing in
which does not qualify for the Diploma even if
the credits are complete.
How to Apply:
Applicants are advised to apply giving complete
particulars as mentioned in the form. The form is
enclosed with this brochure. You may download
the same from www.niaindia.org
Please check for interview dates.
Your admission to the course will be considered
only on your presenting a complete registration
form with all duly attested documents and a
registration fee of Rs.900/- by Demand Draft in
the name of 'National Institute of Advertising'
payable at New Delhi. If visiting personally, the
registration amount may be deposited in cash.
Duration:
3 Years: 6 semesters
A Foundation Diploma will be awarded after
completion of first two years - 4 semesters.
Term Information:
I Fall Semester: August - December
II Winter Semester: January - May
Awarding Body:
National Institute of Advertising
Note: NiA is a registered private institute and not
a university under the UGC act and does not
award degrees.
Design Yr. 1
ModuleNo. of Credits
Note: * Each module has 180 contact hours and
120 non contact hours
All subjects offer skill building, as well as
initiation to design methods
SEMESTER - I
Drawing - I 15
Elements of Design 15
Color - I
Form a space
Environmental Perception 15
Total Credits 45
Note: Continuation of skill and knowledge
building, in terms of research and analysis.
SEMESTER - II
Drawing and Illustration 15
Color - I 15
Design Process 15
Total Credits 45
WORKSHOPS AT FOUNDATION LEVEL
Art Appreciation
Material and Methods
Paper Modeling
Photography
Note:Documentation (Field trip and study) Visits
to Art Galleries, Museums and Exhibitions
Design Yr. 2
SEMESTER - III
Drawing for Communication 15
Publication Design - I 15
Basic Graphic Design 15
Typography - II 15
Form Space and Structure 15
Total Credits 75
Note: Advanced skills and development of visual
language Attending workshops, seminars and
conferences
SEMESTER - IV
Poster Design 15
Communication - I (Project) 15
Total Credits 45
Note: All pre- requisite modules for learning
graphic design, project development using
design methods, self study and Group Projects:
include peer interaction, self study and team
work
Design Yr. 3
Note: All subjects now are based on project
work which lays emphasis on research, ideation
and concept development
SEMESTER - V
Communication - II 15
Visual Identity 15
Visual Thinking 15
Publication Design 15
Total Credits 60
SEMESTER - VI
Advertising Design 15
Design Project - I 15
Design for Packaging and Retail 15
Design Project - II 15
Total Credits 60
Note: Students are encouraged to experiment
and work with different media of communication
forms, e.g.: Film Animation
Detailed Project Work, Final Renditions of all
work
Independent study in different spheres of
interest culminating in a broad based design
project keeping communication strategy in mind
INTERNSHIP 6 WEEKS
Exposure to working in the industry Practical
work Integrated with theory as well as
independent projects, core competence modules
Pre - Diploma
Compilation of All work
Presentation
Diploma Project 30
Total Credits 30
Note:This is the final semester which is devoted
to documentation of all work into a workable
format
Real time or hypothetical projects spread over 8
weeks constitute the final project which has to
meet the evaluation criteria for obtaining the
diploma
GRADUATE SHOW
Total Credits across 3 Years 360
Additional Information
Total Number of
Class Contact Hours 1260
Total Number of Self Study
Hours Required 2520
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